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PolskiA grand-hotel welcome for properties of every size
Guests get help, information and services in their own language, at any hour.
A network of hospitality businesses in Sardinia
Paradura. The strength of helping each other.
The network that brings Sardinia's independent hospitality together and takes it to the world.
Sa paradura
In Sardinia, when a shepherd lost his flock, every neighbour brought him a sheep. And so the flock was reborn. They called it sa paradura.
Today the same idea unites B&Bs, small hotels, holiday homes and tourism businesses across Sardinia.
Everyone brings something, and everyone grows stronger: a warmer welcome, lower costs and guests from every corner of the world.
Multilinguala welcome in your guest's own language, from first contact to check-out
24 hoursno guest is ever left waiting for an answer
1 teamworking for every property in the network
In brief
What Paradura does
One team, working for everyone
Cleaning, maintenance, transfers and concierge are shared across the network's properties.
More clout in the market
Joint purchasing, international promotion and packages of local experiences.
The Paradura story
An old Sardinian custom, a new network
Sa paradura is one of the oldest traditions of pastoral Sardinia. When a shepherd lost his flock to theft, fire or disease, the community rallied round and each neighbour brought him one animal. Within days, the flock was reborn.
It wasn't charity: it was a pact between equals, because tomorrow it could be anyone's turn.
Paradura brings that principle to tourism today. A small property isn't weak because it's small, but because it's alone. Pool people, skills, purchasing and customers, and Sardinia's hospitality businesses become a force that can compete with the big chains, without losing their identity.
If you want to go fast, go alone. If you want to go far, go together.African proverb
For businesses · Why join
Together it costs less, earns more and goes further
Running an independent property means doing it all yourself: answering guests at all hours, finding staff, chasing suppliers, getting noticed abroad. Paradura shares that load across every business in the network, so you can get back to what you do best: looking after your guests.
An international-standard welcome
Your guests get help in their own language 24 hours a day, with information, bookings, requests and automatic check-in. The service carries your property's name and colours, so the credit stays with you.
Lower costs, better margins
The network buys together what each of you would buy alone at full price: linen and laundry, breakfast supplies, guest toiletries, spare parts, utilities and insurance. Part of the saving goes straight back to your property.
Shared people and resources
A single team of professionals (cleaning, maintenance, transfers, concierge) works for every property in the network. Equipment, storage and vehicles are shared too. No more hiring, training and coordinating on your own.
More free time for the owner
Guest requests reach the right person without going through you. You no longer need to be on call at all hours.
New revenue
The network sells experiences, excursions and local produce to your guests, and gives space to local advertisers. Your property earns a share of every sale, at no cost to you.
Guests who stay in the network
When you're fully booked, the guest is referred to another Paradura property rather than a competitor. The customer stays in Sardinia, and stays in the network.
Ongoing training
The staff working in your properties receive ongoing training, in their own language, on the network's quality standards.
Better reviews
Problems raised by guests are put right during their stay, before they turn into a bad review.
A stronger voice
A network of businesses gets a hearing from public bodies, suppliers, transport companies and international operators in a way no single property ever could.
What stays yours
- Your name, your style, your identity
- Your rates and your sales channels
- Your direct relationship with your guests
Paradura works behind the scenes: the network stays in the background, your property takes centre stage.
Who it's for
- B&Bs and guest houses
- Small hotels and alberghi diffusi
- Holiday homes and short lets
- Farm stays
- Experience providers, guides, local producers and tourism services who want to reach the network's guests
Paradura worldwide
From Sardinia to the world, and from the world to Sardinia
Today's visitors to Sardinia come from all over Europe and beyond. For a small property, speaking to each of them in their own language, being found abroad and meeting the standards an international traveller expects is all but impossible alone. For a network, it's simply how things are done.
A multilingual welcome
Guests receive information, help and confirmations in their own language from first contact to check-out, at no extra cost to the property.
Standards guests recognise
The Paradura name promises overseas guests a consistent, dependable level of service: fast replies, round-the-clock help and well-kept properties. For the international traveller it's a guarantee; for your property it's a competitive edge.
Promotion in overseas markets
The network stands together at trade fairs and before tour operators, agencies and international platforms. What one property could never afford alone becomes affordable when the cost is shared.
International partnerships
The network is a single point of contact for tour operators, transport companies and overseas partners, who gain access to a broad, coordinated offer instead of dealing with dozens of separate properties.
A model that travels
Paradura was born in Sardinia, but it's built to grow. The model can be replicated in other destinations across the Mediterranean and Europe, creating a circuit of local networks that exchange guests, skills and opportunities.
Roots in Sardinia. Eyes on the world.
For guests
Benvenuti · Welcome to Paradura, welcome to Sardinia
Choosing a Paradura property means enjoying the authenticity of a Sardinian home with the service of a grand hotel.
Help in your language, at any hour
Whatever you ask or need, there's always someone to answer.
Simple, automatic check-in
Arrive when you like. No waiting.
Everything at your fingertips
Information on the house, the local area, transport and services, a tap away from your room or your phone.
Airport transfers
Book in a few steps and we'll be waiting when you land.
Authentic experiences
Excursions, wineries, restaurants, artisans and local producers, hand-picked by the network.
Breakfast and local produce
Straight to your room.
How to join
Joining the network is simple
Get in touch
Fill in the form or give us a call and tell us about your property.
Getting to know you
We visit your property and work out together which services will help you most.
Go-live
Within days your property is part of the network, with no building work.
Welcome to Paradura
Your guests get the network's services straight away, and you start saving.
Common questions
The answers, in brief
Do I have to change my property's name or look?
No. Your property keeps its name, its style and its identity. Paradura works behind the scenes: even guest support carries your property's name and colours, so the credit for the welcome stays with you. The network stays in the background, your property takes centre stage.
Do I have to give up my booking channels?
No. You carry on selling however you like, at your own rates and through the channels you already use, and you keep your direct relationship with your guests. The network replaces nothing: it sits alongside your channels and brings new opportunities, from promotion in overseas markets to guests referred by other Paradura properties.
Is any building work needed?
No. Getting set up requires no work on site and takes just a few days. After an introductory meeting, where we visit your property and choose the most useful services together, your guests start receiving the network's services straight away.
Is Paradura only for accommodation?
No. Alongside B&Bs, guest houses, small hotels, alberghi diffusi, holiday homes and farm stays, the network is open to guides, experience providers, local producers and tourism services who want to reach the guests of member properties. What they offer is put directly to the network's guests.
Who answers my guests when I can't be reached?
The network does. Your guests get help in their own language 24 hours a day: information, bookings, requests and automatic check-in. Every request reaches the right person without going through you, and problems are put right during the stay, before they turn into a bad review.
What happens when my property is fully booked?
The guest is referred to another Paradura property rather than a competitor. The customer stays in Sardinia and stays in the network, and in the same way other member properties send you the guests they can't accommodate.
Besides saving money, can my property earn more?
Yes. The network offers your guests experiences, excursions and local produce, and gives space to local advertisers: your property earns a share of every sale, at no cost to you. On top of that come the savings from joint purchasing, from linen to breakfast supplies, part of which goes straight back to your property.
Contact
Alone, you do a little. As a network, you do it all.
Tell us about your property: we'll explain how to join Paradura and which services could help you most.
Thank you, message sent.
We'll be in touch very soon to explain how to join the Paradura network.